Source: data from Cruise Market Watch.
Share of Monthly Cruise Passengers by Region of Embarkation and
The monthly deployment of cruise ship capacity underlines a
substantial seasonality. The Caribbean and the Mediterranean are
regional and complementary markets accounting for more than 70% of
the global capacity of the cruising industry (measured in bed-days).
They are complementary in the sense that the Caribbean is dominantly
serviced during the winter while the Mediterranean experiences a
summer peak season. Seasonality thus plays a key role in the cruise
industry and is observed both in terms of the regions of embarkation
and of destination. North America remains the dominant region of
embarkation throughout the year with Europe claiming a 40-50% share
during the summer season. They are both perennial markets since they
are serviced year-round. Alaska and the Northeast Atlantic (New
England / Atlantic Canada) and Australia / New Zealand are examples
of strictly seasonal markets that are only serviced during their